Not all hosts are the same, which is a good thing because merchants have a wide variety of needs. However, your hosting environment makes a material difference in page load times. Even with the same server specifications, some hosts are speedier because they have more connections to ISPs, their SAN array is faster, and their load balancing is more efficient. Even a site that is properly optimized for content and server configuration can be slow if the host is running slow. We strongly encourage you to thoroughly research hosting services to ensure they meet your needs before choosing one.

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